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INFO CLIP | Xtra By Vue Point
April 6, 2017
Canadian Eye Care Business Review
BEST OF VMAIL For Canadian Eye Care Professionals
 
 
 
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Xtra
 
 
 
 
 
Transitions Offers Eyecare Professionals Starter Kit
 
Eye care professionals can now order a free point-of-sale starter kit to leverage the power of the new Transitions consumer advertising campaign in their practices. [+]
 
 
 
 
 
 
 
Canadian Eye Care Business Review
 
 
 
 
 
Put Your Vendors to Work to Build Your Practice
Are your vendor reps working for you? They can be valuable resources for practice growth. Some practical tips for building profitable relationships with your reps. [+]
 
 
 
6 Key Points for Purchasing Instrumentation for Profitability
Equipment purchases enhance patient care and the practice brand, but also must be able to deliver a return on investment. Here’s how. [+]
 
 
 
Five Tips to Effectively and Compassionately Communicate Serious Diagnoses
How do you communicate serious diagnoses in your practice? What lessons have you learned over the years about doing this in a way that ensures compassionate care and patient understanding? [+]
 
 
 
Practitioner Profile: Insight with Dr. Melanie Sherk
Melanie was honored in 2005 by being named one of the 50 most influential women in eye care. Aside from starting one of the largest multi doctor clinics in BC, Melanie is also one of the founding members of Eye Recommend. [+]
 
 
 
 
 
 
ADVERTORIAL
 
 
ZEISS EnergizeMe Eyeglass Lenses Provide Contact Wearers a Reprieve from Eyestrain
ZEISS EnergizeMe Eyeglass Lenses Provide Contact Wearers a Reprieve from Eyestrain
 
Historically, conventional eyeglass lenses have not been made to refresh the eyes of contact lens wearers after extended contact lens use, and today's widespread use of digital devices places further strain on the already tired eyes. In response to this unmet need, ZEISS has developed ZEISS EnergizeMe Eyeglass Lenses, the only solution in the industry to address the specific vision needs of contact lens wearers.

ZEISS EnergizeMe helps tired eyes relax by combining a revolutionary lens design with a premium protective AR coating. Learn more.

Three EnergizeMe lens options are available to meet the vision needs of virtually any contact wearer:
      • ZEISS EnergizeMe Single Vision Lenses are ideal for those in their 20s and early 30s. They use a small addition of 0.40D to help tired eyes relax.
      • ZEISS EnergizeMe Digital Lenses are targeted at wearers in their 30s and early 40s who are in between single vision and progressive lenses. They provide a power boost of 0.65D.
      • ZEISS EnergizeMe Progressive Lenses are intended for those ages 40 and over who require an add power of 0.75 to 4.00D.

To learn more about ZEISS EnergizeMe, visit www.zeiss.ca/pro/EnergizeMe, contact us at 1-800-268-6489 or reach out to your local ZEISS Sales Representative.
 

 
 
 
 
 
 
 
 
New Products
 
 
 
New RAY-BAN Prescription Lenses
Launching first in Italy and then globally by end of 2017, Ray-Ban will begin selling prescription lenses. [+]
 
 
 
ZEISS EnergizeMe Eyeglass Lenses Relieve CL Wearers' Eyestrain
The First Eyeglass Lens Designed Just for Contact Wearers. [+]
 
 
 
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BEST OF VMAIL For Canadian Eye Care Professionals
 
 
 
 
 
CooperVision Becomes First Major Contact Lens Manufacturer to Join The Vision Council [+]
 
 
 
 
 
Etnia Barcelona Established New Showroom Designed for Customers [+]
 
 
 
 
 
Lori Carter Appointed as Safilo’s Director of Professional Relations [+]
 
 
 
 
 
Optometry Giving Sight Urges Support of Our Children’s Vision Campaign [+]
 
 
 
 
VMail is a news service of Vision Monday
 
 
 
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Classifieds
 
 
Career Opportunities
 
OPTOMETRIST, OTTAWA (WESTBORRO VILLAGE), ON
Nº 2504 | IRIS is currently seeking a Full Time OPTOMETRIST...
 
 
 
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BC College of Optics 6-month Dispensing and Contact Lens Fitter starts MAY 15th, 2017
Nº 1607 | . Offered Afternoons, 1:30-5:30pm, Monday –Frida...
 
 
CUSTOM INTERIOR & DISPLAYS
 
CUSTOM INTERIOR & DISPLAYS
Nº 2196 | Our Goal - Your Benefits Enjoy a complimentary consultation on us! We will collaborate with yo...
 
 
 
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